Marketing Campaign Manager, EMEA
Hjørring / Aalborg
Twenty years ago in Denmark, TARGIT set out on a mission to help companies perform better by empowering employees with data they needed to make better decisions. To do this, TARGIT designed a way to deliver insight from data from multiple sources, and provide access to information for all employees throughout any organization. This was one of the industry's first business intelligence platforms. Today with offices in Boston, Tampa, Sao Paulo, Houston, Milano, Madrid, Kuala Lumpur, Sydney and HQ in Denmark.
TARGIT prides itself on attracting and keeping highly sought-after talent. TARGIT team members take advantage of collaborative office spaces, where every team member is encouraged to foster their professional and creative voices. Continuing professional education is encouraged, and a flexible work-life balance lets employees pursue out-of-office passions. We offer competitive compensation, a 401k, and attractive health insurance options.
TARGIT’s cadre of highly motivated employees keep the company humming with fresh new ideas, exciting opportunities, and an increasingly diversified view of how business should be. It’s these idealists who make TARGIT, TARGIT.
If you think you have the skills and ambition to join our dynamic, international organization where you will make an immediate impact, we want to hear from you.
Our new Marketing Campaign Manager will be responsible for developing and implementing Marketing campaigns; tracking sales lead data; content development; maintaining promotional materials inventory; planning meetings and trade shows; maintaining databases; and preparing reports. You will be part of our EMEA team based in Hjørring (Moving to Aalborg, January 2018), referring to the VP of Sales and Marketing and you will be part of an International marketing team, where some are based in USA.
- Create, run and optimize campaigns for our Sales teams and partner network
- Design digitally-integrated Marketing campaigns with the aim of acquiring and retaining customers
- Ensure all facets of the campaign is implemented correctly so we have all the tracking and reporting in place.
- Use our BI tool to constantly evaluate ongoing campaigns and use the data to identify new opportunities for campaigns
- Write, edit, and proofread copy for promotional materials within Marketing campaigns
- Take responsibility for the organization of any trade shows or exhibitions
- Creation of landing pages and automation flows related to campaigns and events
Competencies and Skills required
Background: We expect that you have a relevant education at bachelor level or above, with at least 4 years of experience with B2B marketing. If you have experience from the software industry or a digital agency, it is an advantage.
Digital Experience: We expect you to have experience with designing and executing campaigns across many channels so you must have a strong understanding and possibly some hands on experience with SEO, SEM, Display Advertising, Social Media and affiliates
Software skills: We are a data company, so everything we do have a digital aspect to it, and we expect you to have experience with Marketing Automation, CMS and CRM Systems. You love to learn how to utilize new tools but ideally, you already have some exposure to Sitecore and Salesforce.
Management skills: As a Campaign Manager you will devise Marketing plans and you and external partners will deliver them. Therefore, in this role you will drive, motivate and follow up with anyone involved in the campaigns.
Communication skills: Excellent writing and communication skills are a pre-requisite, as you will frequently be tasked with writing copy for various marketing promotions. You must also demonstrate pristine speaking skills. You will be tasked with managing relationships with inside teams and third parties as well as persuade a non-marketing audience, such as senior level managers within the organization, of the wisdom of proposed campaigns. Danish and English is key, other languages is an advantage.
Send resume and cover letter to VP of Sales and Marketing Flemming Stein at email@example.com.