--- title: TARGIT Dealer Week 2024 description: "TARGIT Dealer Week 2024: Elevate Your Dealership's Business Intelligence Strategy and Achieve Greater Success." image: https://www.targit.com/hubfs/Images/Webinars/2024%20-%20TDW/SoMe%201200x627%20TARGIT%20Dealer%20Week%20-%20Featured%20Img.png --- [![targit logo](https://www.targit.com/hubfs/Resources/Images/logo.svg "targit logo") ](https://www.targit.com/) Heavy Equipment Dealer Summit # TARGIT Dealer Week 2024 ![](https://www.targit.com/hubfs/Images/Website/TDW24/header%20right%20TDW24.jpeg) Three days full of actionable insights to help your dealership navigate the business intelligence (BI) and analytics landscape. ## REGISTER NOW  ## Our Dealer Week Mission   To help heavy equipment dealers advance their data and analytics practices by encouraging connections, sparking ideas, and laying the foundation of a support system to help tackle big goals. --- ## Session Sneak Peek Videos: [ Learn More about session * * ](https://www.targit.com/resources/webinars/tackling-the-technician-shortage) [ Learn More about session * * ](https://www.targit.com/resources/webinars/reimagining-work-meeting-customers-where-they-are)     10+ EXPERTS 10+ experts presenting live webinars, Q&As, and training sessions 3 DAYS Three days full of insights from customers, industry leaders, and TARGIT experts 1 PLACE FOR DEALERS One place for everything business intelligence and analytics exclusively for dealers --- ## Agenda May 21 May 22 May 23 10.00 AM EDT – 10.45 AM EDT ### Welcome to Dealer Week + TARGIT Showcase: Creating Heatmaps with Market Share Data Start off with a brief introduction to Dealer Week and hear an overview of the sessions we have planned for this year’s summit. Then, dive into our showcase session, where you’ll learn how to create custom heatmaps that measure market share, penetration, open opportunities, sales coverage, and more. We’ll share example use cases for interactive heatmaps and show you how to use market data to develop these powerful visualizations inside TARGIT. ### Speakers ![](https://www.targit.com/hubfs/Images/Profile%20pictures/Jared%20300x300-1.png) ** Jared Cornelius ** Director of Presales Consulting at TARGIT ![](https://www.targit.com/hubfs/Images/Profile%20pictures/Tim%20300x300.png) ** Tim McGuire ** Account Executive at TARGIT [ Watch On-Demand * * ](https://www.targit.com/resources/webinars/targit-showcase-creating-heatmaps-with-market-share-data) 11.15 AM EDT – 12.00 PM EDT ### Futureproof Your Dealership with Artificial Intelligence Artificial intelligence (AI) is revolutionizing decision-making and processes across industries. Heavy equipment dealers who embrace this emerging technology first will gain a competitive edge. In this session, we’ll explore the top AI trends transforming the heavy equipment sector, how dealerships can leverage predictive analytics to generate 95%+ accurate 12-month forecasts, and how accurate forecasting maximizes profitability. Join us and learn how to future-proof your dealership.  ### Speakers ![](https://www.targit.com/hubfs/Images/Website/TDW24/steve_clegg.png) ** Steve Clegg ** Founder at Zintoro ![](https://www.targit.com/hubfs/Images/Profile%20pictures/Tim%20300x300.png) ** Tim McGuire ** Account Executive at TARGIT [ Watch On-Demand * * ](https://www.targit.com/resources/webinars/futureproof-your-dealership-with-artificial-intelligence) 1.15 PM - 2.00 PM EDT ### Navigating Legal Changes in the Equipment Industry Learn how to optimize standard legal processes like contract negotiations, non-competes, mergers and acquisitions, etc. Plus, get expert insight on how to prepare for regulation changes in the industry, such as upcoming environmental compliance changes and other pending state-level legislation that could pose new challenges for equipment dealers.  ### Speakers ![](https://www.targit.com/hubfs/Images/Website/TDW24/khrystina_currie_snell.png) ** Khrystina Currie-Snell ** Consultant at Currie Management Consultants Inc. ![](https://www.targit.com/hubfs/Images/Website/TDW24/brendan_doyle.png) ** Brendan Doyle ** Account Manager at TARGIT [ Watch On-Demand * * ](https://www.targit.com/resources/webinars/navigating-legal-changes-in-the-equipment-industry) 2.30 PM EDT – 3.15 PM EDT ### Customer Spotlight: West Side Tractor Join this session to hear about West Side Tractor Sales Co.’s business intelligence journey inside TARGIT. We’ll sit down with SVP Jen Snow for an interactive Q&A session about what led West Side to TARGIT, the implementation and IntelliDealer integration process, and how the dealership uses reports and dashboards to make informed decisions in multiple departments. ### Speakers ![](https://www.targit.com/hubfs/Images/Website/TDW24/jennifer_snow.png) ** Jen Snow ** SVP, Operations & Owner at West Side Tractor Sales Co. ![](https://www.targit.com/hubfs/Images/Website/TDW24/nicole_luer.png) ** Nicole Luer ** Account Manager at TARGIT [ Watch On-Demand * * ](https://www.targit.com/resources/webinars/customer-spotlight-west-side-tractor) 10.00 AM EDT – 10.45 AM EDT ### How to Drive Profitability and Growth in Your Dealership Take a deep dive into the Currie Management Group’s Financial Performance Model, including top key performance indicators (KPIs) and best practices for cultivating a profitable dealership. We’ll outline the cultural, operational, and financial strategies for success and share learnings from other dealers and Currie’s team of heavy equipment consultants. ### Speakers ![](https://www.targit.com/hubfs/Images/Webinars/2024%20-%20TDW/Robin%20Currie%20%20300x300.png) ** Robin Currie ** President & Owner at Currie Management Consultants Inc. ![](https://www.targit.com/hubfs/Images/Profile%20pictures/Gareth%20300x300-1.png) ** Gareth Hennessy ** Account Executive at TARGIT [ Watch On-Demand * * ](https://www.targit.com/resources/webinars/how-to-drive-profitability-and-growth-in-your-dealership) 11.15 AM EDT – 12.00 PM EDT ### Tackling the Technician Shortage Many industries are seeing a shortage of qualified talent, and the equipment industry is no exception. Join this session to explore strategies and approaches to tech recruiting at your dealership. Topics of discussion will include navigating the challenges of today’s job market, marketing your organization as a great place to work, understanding what techs want in an employer, and developing a sustainable talent pipeline that will support your dealership now and in the future. ### Speakers ![](https://www.targit.com/hubfs/Images/Webinars/2024%20-%20TDW/Jay%20Goninen%20%20300x300-1.png) ** Jay Goninen ** Co-Founder & President at WrenchWay ![](https://www.targit.com/hubfs/Images/Profile%20pictures/Tim%20300x300.png) ** Tim McGuire ** Account Executive at TARGIT [ Watch On-Demand * * ](https://www.targit.com/resources/webinars/tackling-the-technician-shortage) 1.00 PM EDT – 1.45 PM EDT ### TARGIT Showcase: Cloud Security Best Practices Whether you’re running a cloud-based BI solution or thinking about implementing one, security is a key consideration for ensuring a successful cloud journey. Join this session to discover best practices for protecting your company data in hybrid and cloud-based environments, including the importance of data governance, access controls, and a well-secured backend infrastructure. ### Speakers ![](https://www.targit.com/hubfs/Images/Profile%20pictures/Dave%20300x300-1.png) ** Dave Martz ** Senior BI Consultant at TARGIT [ Watch On-Demand * * ](https://www.targit.com/resources/webinars/targit-showcase-cloud-security-best-practices) 11.00 AM EDT - 11:45 AM EDT ### TARGIT Showcase: See the 2024 Version of Our BIA for IntelliDealer Join us for an in-depth walkthrough of the latest updates to our BI accelerator for the IntelliDealer DMS (formerly CDK). We’ll highlight the business areas included in our accelerator and show you the new dashboards and other enhancements introduced in the 2024 update. Plus, we’ll explain the upgrade path from older versions of the BIA and discuss the benefits of moving to the latest version.   ### Speakers ![](https://www.targit.com/hubfs/Images/Profile%20pictures/Boe%20300x300-1.png) ** Boe Pedersen ** Director of Professional Services at TARGIT ![](https://www.targit.com/hubfs/Images/Profile%20pictures/Jared%20300x300-1.png) ** Jared Cornelius ** Director of Presales Consulting at TARGIT [ Watch On-Demand * * ](https://www.targit.com/resources/webinars/targit-showcase-2024-bia-for-intellidealer) 1.15 PM EDT – 2.00 PM EDT ### Embracing Automation: Strategies for Implementing New Tech at Your Dealership Whether it's ERP, a new rental system, CRM, or any other new technology, dealers often buy a new system and have a less-than-ideal implementation experience. So, they buy another only to find themselves once again unhappy with the results. While choosing the right software is obviously important, how dealers prepare for and manage their implementations is critical to their success. This session provides concrete steps that dealers can take to have a smoother implementation experience.  ### Speakers ![](https://www.targit.com/hubfs/Images/Webinars/2024%20-%20TDW/Jennifer%20Albright%20%20300x300-1.png) ** Jennifer Albright ** President & CEO at Spend Right Inc. ![](https://www.targit.com/hubfs/Images/Profile%20pictures/Tim%20300x300.png) ** Tim McGuire ** Account Executive at TARGIT [ Watch On-Demand * * ](https://www.targit.com/resources/webinars/embracing-automation-at-your-dealership) 2.30 PM EDT – 3.15 PM EDT ### Reimagining Work: Meeting Customers Where They Are Dealer leaders must anticipate change.  This session will provoke reimagining the work of your dealership. We'll ask three "What If..." questions: What if your facilities and remote support are redesigned to meet customers where they are? What if your culture and processes fix machines before failure? What if Technicians seek to work for your dealership, versus you finding them? Come prepared to hear some answers.  And to share your thoughts.  ### Speakers ![](https://www.targit.com/hubfs/Images/Profile%20pictures/Profile%20Pictures%20-%20External/300x300%20-%20George%20Russell.png) ** George Russell ** Co-Founder of Machinery Advisors Consortium ![](https://www.targit.com/hubfs/Images/Profile%20pictures/Tim%20300x300.png) ** Tim McGuire ** Account Executive at TARGIT [ Watch On-Demand * * ](https://www.targit.com/resources/webinars/reimagining-work-meeting-customers-where-they-are) ### Testimonials From Previous Summits ![enss brothers logo](https://www.targit.com/hubfs/enss%20brothers%20logo.svg) > ### “Really good job with your programs this week!!!!” - Chris DeGraeve CPA, CMA, Controller, Enns Brothers ![mazergroup-logo](https://www.targit.com/hubfs/mazergroup-logo.svg) > ### “As a soon-to-be brand new TARGIT organization, the sessions were inspirational.” - Wally Butler VP Finance & Admin/CFO, Mazergroup Ltd. ![Best Line Equipment Logo](https://www.targit.com/hs-fs/hubfs/BLE.png?height=40&name=BLE.png) > ### “Thank you TARGIT team, great summit!” - Tyler Herbst Best Line Equipment > ### “I enjoyed it very much. I was impressed with all the information and being able to hear from dealers that were actually using TARGIT.” - TARGIT Dealer Week '23 Participant > ### “The best part of the summit for me was hearing about the other ways to use TARGIT, like publishing the dashboards to URLs.” - TARGIT Dealer Week '23 Participant ❮ ❯ ![TARGIT-dashboards-for-dealerships-1](https://www.targit.com/hubfs/Images/Dashboards/Heavy%20Equipment%20Dashboards/TARGIT-dashboards-for-dealerships-1.png) ## About TARGIT **![AdobeStock_157864480 [Converted]](https://www.targit.com/hubfs/AdobeStock_157864480%20%5BConverted%5D.svg)  90+ **years of combined dealer experience **![AdobeStock_157864480 [Converted]](https://www.targit.com/hubfs/AdobeStock_157864480%20%5BConverted%5D.svg)  100+** equipment dealer BI implementations **![AdobeStock_157864480 [Converted]](https://www.targit.com/hubfs/AdobeStock_157864480%20%5BConverted%5D.svg)  30+** years in the business intelligence business  **![AdobeStock_157864480 [Converted]](https://www.targit.com/hubfs/AdobeStock_157864480%20%5BConverted%5D.svg)  1 **end-to-end enterprise business intelligence solution Originally published February 7, 2024. Updated August 2, 2024 © 2026 TARGIT. All Rights Reserved. [Personal Data Policy](https://www.targit.com/personal-data-policy) ![targit logo](https://www.targit.com/hubfs/Images/Brand/New%20Logo%20(2026%20-%20Forterro)/Forterro_Arrow-On-Colour.svg) ![go_to_top_arrow](https://www.targit.com/hubfs/Resources/Images/gototop_mobile.png) ```json { "@context" : "https://schema.org", "@type" : "VideoObject", "contentUrl" : "https://6576384.fs1.hubspotusercontent-na1.net/hubfs/6576384/0501-1.mov", "dateModified" : "2025-05-07T17:00:08.944Z", "duration" : "PT59.567S", "height" : 1080, "name" : "0501-1", "thumbnailUrl" : "https://6576384.fs1.hubspotusercontent-na1.net/hubfs/6576384/0501-1.mov/medium.jpg?t=1746637208944", "uploadDate" : "2024-05-03T11:06:31.763Z", "width" : 1920 } ``` ```json { "@context" : "https://schema.org", "@type" : "VideoObject", "contentUrl" : "https://6576384.fs1.hubspotusercontent-na1.net/hubfs/6576384/0503(1).mov", "dateModified" : "2025-05-07T17:00:14.623Z", "duration" : "PT1M45.767S", "height" : 1080, "name" : "0503(1)", "thumbnailUrl" : "https://6576384.fs1.hubspotusercontent-na1.net/hubfs/6576384/0503(1).mov/medium.jpg?t=1746637214623", "uploadDate" : "2024-05-03T09:42:03.812Z", "width" : 1920 } ```