TARGIT Wins Top Honors in Dresner Advisory Services 2021 Industry Excellence Awards

Originally published July 27, 2021. Updated March 20, 2024

Tampa, FL – For the second consecutive year, the Dresner Advisory Services Wisdom of Crowds® Market Study recognized TARGIT as an Overall Leader in Business Intelligence.

Dresner’s annual Industry Excellence Awards acknowledge vendors with a leadership position in Analytical Data Infrastructure (ADI), Business Intelligence (BI), and/or Enterprise Performance Management (EPM). Tampa, FL-based TARGIT, a leading BI and analytics software company, ranked in the top right quadrant of both Customer Experience and Vendor Credibility in Dresner’s 2021 market study.

The report bases its conclusions on data collected from end-users, including current usage, key drivers, technology priorities, and future intentions and performance ratings. Dresner’s Customer Experience model examines real-world customer experiences, comparing various customer touchpoints to product and technology feedback. Vendor Credibility looks at a vendor’s customer relationships, evaluating perceived value against a “confidence” score.

A respected industry thought leader, Dresner also recognized TARGIT as Best in Class in BI based on four key measures:

  • Overall value
  • Overall product usability
  • Technical support professionalism and product knowledge
  • Consulting product knowledge and experience

“We’re thrilled to receive the 2021 Overall Leader award from Dresner for the second year in a row,” said TARGIT CEO Jakob H. Kraglund. “It speaks volumes not only about our products but our commitment to building true partnerships with our customers.”

Dresner’s flagship Wisdom of Crowds study, now in its twelfth year, provides comprehensive, user-derived analysis of the BI industry.

“Our awards highlight those suppliers with the most complete solutions in their technology area, as rated by their end-users,” said Howard Dresner, founder and chief research officer at Dresner Advisory Services. “We congratulate this year’s Industry Excellence winners on receiving top marks from their customers.”

Dresner’s 2021 Industry Excellence Awards recognized a total of 22 vendors across five categories: Overall Leader, Customer Experience Leader, Technology Leader, Credibility Leader, and Trust Leader. The “best in class” designation is new to this year’s awards.

Access the Wisdom of Crowds 2021 BI Market Study here.


About Dresner Advisory Services


Dresner Advisory Services was formed by Howard Dresner, an independent analyst, author, lecturer, and business adviser. Dresner Advisory Services, LLC focuses on creating and sharing thought leadership for Business Intelligence (BI) and related areas.




TARGIT provides BI and Analytics software for everyone, and we are the software company behind TARGIT Decision Suite.

With industry knowledge and customer insight as our foundation, we turn intelligence into impactful decisions. We have a track record of proven business value, securing a low TCO, giving you a better long-term value for your organization.

We deliver easier ways to work with data that creates a real impact for all our customers, by curating actionable insights that lead to better and faster decisions to improve profitability, productivity, and competitiveness.

To learn more about TARGIT and its innovative solutions explore TARGIT Solutions Insight and follow us on LinkedIn.

Originally published July 27, 2021. Updated March 20, 2024