TARGIT Receives 4th Consecutive Recognition in Dresner’s BI Market Study

Originally published June 28, 2023. Updated June 10, 2024

Aalborg, Denmark – Dresner Advisory Services, a respected thought leader in business intelligence (BI), released its annual Wisdom of Crowds® Market Study, in which the firm recognized TARGIT as an Overall Leader in vendor credibility and customer experience.  

Dresner released the fourteenth edition of its annual BI market study report in May 2023. It outlines the top trends shaping BI and analytics initiatives and uses customer survey data and industry research to rank vendors on customer experience, sales and service, product, overall value, and more. 


“We’re honored to be given top marks in Dresner’s BI market study for the fourth year in a row," said CEO Jakob H. Kraglund. “TARGIT’s continued recognitions in this annual study highlight not only the importance of our strategic focus on our customers, but also the value that we’re able to help those customers create through our BI solutions.” 


For the fourth year, TARGIT was named an Overall Leader in Customer Experience and Vendor Credibility, with a 100% recommended score by all surveyed users and organizations. The report recognized TARGIT as: 

  • An Overall Leader in Customer Experience and Vendor Credibility 
  • Above the overall vendor sample in virtually all categories 
  • Recipient of a perfect recommended score from all survey participants 


Dresner’s Wisdom of Crowds Study serves as an industry benchmark that analyzes vendors and trends in the BI industry. Along with vendor rankings and performance breakdowns, the 2023 report explores the current state of the BI market and the top trends driving BI success for organizations across the globe.  

“By addressing a wide range of topics across all major geographies, functions, industries, and organizations sizes, the report stands as the industry’s most comprehensive assessment of the BI and analytics market today,” says Founder and Chief Research Officer Howard Dresner. “It serves as a wealth of information to help organizations make informed decisions and drive successful programs. We congratulate TARGIT on their excellent performance again this year.”   


The 2023 Wisdom of Crowds Study compiled market research and user survey results into a 187-page report that outlines:  

  • Top trends, strategies, and technologies driving business intelligence 
  • Where leaders should focus their BI investments as the market continues to evolve 
  • How 25 global BI vendors compare across 33 essential criteria  

Access the Wisdom of Crowds 2023 BI Market Study here. 


About Dresner Advisory Services 

Dresner Advisory Services was formed by Howard Dresner, an independent analyst, author, lecturer, and business adviser. Dresner Advisory Services, LLC focuses on creating and sharing thought leadership for Business Intelligence (BI), Analytical Data Infrastructure, Enterprise Performance Management, and related areas. 



At TARGIT, we use our decades of analytics expertise and experience in key verticals to help organizations make data-driven decisions. Our specialized business intelligence (BI) solutions are built to support customers' unique goals and the processes that power their daily operations. 

Experience love at first sight with TARGIT Decision Suite, our all-in-one BI and analytics platform that's intuitive, versatile, and user-friendly. TARGIT seamlessly integrates with your operations and continually adapts to your needs, even as your organization grows.  

Recognized as a Global Leader in Vendor Credibility by Dresner four years in a row and Leader in BI Excellence by BARC five years in a row, we leverage strategic partnerships, continuous innovation, and a customer-centric business model to develop solutions that drive lasting value for organizations worldwide.  

To learn more about TARGIT, explore our solutions by industry or follow us on LinkedIn.



Originally published June 28, 2023. Updated June 10, 2024