TARGIT Recognized as a BI Leader in Dresner’s 2022 Market Study

Originally published July 14, 2022. Updated May 27, 2024

Aalborg, Denmark Dresner Advisory Services, a respected thought leader in business intelligence (BI), has recognized TARGIT as a leader in vendor credibility and customer experience within its annual Wisdom of Crowds® Market Study.

The thirteenth edition of Dresner’s market study, released in May 2022, evaluates BI vendors across the globe, using customer survey data and industry research to rank vendors on product and technology, sales and service, value, integrity, and more.

“We’re honored to be recognized by Dresner as an Overall BI Leader for the third year in a row," said CEO Jakob H. Kraglund. “Our scores in customer experience and vendor credibility reflect our commitment to caring for our customers and serving as their trusted BI partner. We’re grateful for the opportunity to help businesses worldwide realize the full value of their data.”


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For the third year, TARGIT emerged as an Overall Leader in Customer Experience and Vendor Credibility, with a 100% recommended score by all surveyed users and organizations. The report recognized TARGIT as:

  • An Overall Leader in Customer Experience and Vendor Credibility
  • Best in class for product value and usability
  • Best in class for sales, product, technical support, consulting, and overall experience
  • Above the overall vendor sample and with a perfect recommended score

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Dresner’s Wisdom of Crowds Study serves as an industry benchmark that analyzes vendors and trends in the BI industry. Along with vendor rankings and performance breakdowns, the 2022 report evaluates popular BI technologies and strategic initiatives driving change within organizations worldwide.

“Since our founding, we work hard to set the bar high—challenging ourselves to innovate and lead the market—offering ever greater value with each successive year,” said Howard Dresner, Founder and CRO at Dresner Advisory Services. “This year’s report covers a wide range of topics, including data leadership, organization budgets, data literacy, drivers of success, objectives and achievements, BI penetration, and trends for 51 technology initiatives. We congratulate TARGIT on their strong performance in our annual study.”

The 2022 Wisdom of Crowds Study evaluated 28 BI vendors and compiled user survey results into a 200-page report that contains analysis and findings on:

  • Top functions and departments driving business intelligence
  • The evolution of BI strategies and practices between 2013 and 2022
  • How organizations’ size, age, location, and other factors affect internal BI priorities

Access the Wisdom of Crowds 2022 BI Market Study here.


About Dresner Advisory Services

Dresner Advisory Services was formed by Howard Dresner, an independent analyst, author, lecturer, and business adviser. Dresner Advisory Services, LLC focuses on creating and sharing thought leadership for Business Intelligence (BI) and related areas.



At TARGIT, we leverage decades of industry expertise to help businesses realize the full value of their data. How? We deliver detailed insights and make data accessible for everyone with TARGIT Decision Suite.

TARGIT Decision Suite is love at first sight because it's an intuitive, versatile, and user-friendly business intelligence (BI) and analytics tool for every employee. It easily integrates with your existing systems, continually grows with your organization, and adapts to your needs.

Recognized as a Global Leader in Vendor Credibility by Dresner three years in a row, we pride ourselves on building lasting partnerships that support our customers through continuous innovation, insightful recommendations, and a people-first business model.

To learn more about TARGIT, explore our Solutions Insights and follow us on LinkedIn.


Access the 2022 Market Study

Originally published July 14, 2022. Updated May 27, 2024