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Explore the Benefits of TARGIT’s Business Intelligence Solution for Equipment Dealers

Two construction workers wearing yellow safety vests and helmets discussing data on a tablet, with construction machinery in the background.
Specialized Business Intelligence for Equipment Dealers - TARGIT Blog
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Struggling with complex data scattered across multiple systems? A specialized business intelligence (BI) solution can help you convert data from your Dealer Management System (DMS) and other critical tools into clear, actionable insights.

At TARGIT, we develop BI solutions for several types of dealers, including heavy equipment, automotive, and truck and trailer. In the heavy equipment space, we help dealers trade hours of month- or quarter-end spreadsheet reconciliation for automated reports and dashboards that can be configured in minutes and always reflect the latest data 

 

Why Heavy Equipment Dealers Choose TARGIT

From sales performance to inventory management and rental fleet insights, TARGIT brings all of your operational data together under one roof so you can base your business decisions on facts instead of feelings.  

We bring more than 100 years of combined industry expertise to our work in the heavy equipment space. Our dedicated team partners with dealers to streamline BI implementation, create best-fit reports and dashboards, and offer strategic guidance to help your dealership take full advantage of its data.  

Use our end-to-end BI solution to get instant access to key metrics and intuitive dashboards tailored to your operations. Plus, easily send relevant reports directly to employees’ inboxes based on their department and role. 

With interactive dashboards designed for sales, service, parts, and more, your dealership can move from time-consuming manual reporting to automated insights that improve efficiency and profitability.   

 

Interactive Dashboards designed for sales, service, parts, and more

 

BI Solutions Tailored to Your Dealer Management System

We don’t believe in one-size-fits-all BI. Instead, we develop specialized Business Intelligence Accelerators (BIAs) tailored to the systems our customers use to manage critical operations. 

Our heavy equipment BIAs are built to seamlessly connect to specific DMSs. Each BIA includes a tried-and-tested implementation plan, best practice report and dashboard templates for six departments, and expert guidance from our team of consultants: 

In addition to directly integrating with your DMS of choice, TARGIT easily connects to all other data sources – like accounting tools, payroll systems, third-party market data sources, and many more – to provide you with a complete picture of your data. 

TARGIT turns data from disparate source systems into a comprehensive data warehouse. This setup enables rapid, multi-source analysis, allowing you to extract new insights by combining sales and customer data, clocking and payroll data, external market data, and more.  


Insight into Daily Performance and Ongoing Trends

Once your data warehouse is up and running, you can start generating insights right away with our library of pre-built report and dashboard templates. Or create custom reports based on your data and the Key Performance Indicators (KPIs) most relevant to your operations.  

Simply choose a template or set up specific parameters and KPIs, then receive daily updates via email, share reports with various stakeholders, and ensure everyone always sees the latest numbers on all your TARGIT dashboards.  

Give managers access to department-level dashboards, email weekly reports to team leads, and display relevant performance figures on screens in the service center or breakroom. With TARGIT, everyone can review and act on your data — no technical skills or list of logins required. 

 

Example Dashboards for Equipment Dealership Operations

Analyze performance by department, branch, or across your entire business. TARGIT’s dynamic, interactive dashboards make it easy for end-users to understand the big picture and dive into the details of your dealership’s data. Even non-technical users can easily expand on key figures, filter results, and drill into detailed insights and analyses.  

Finance Overview

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Get a full overview of financial activities and performance, including detailed Income Statements by branch and department. Use dynamic dashboards to manage Accounts Receivable, stay on budget, and track progress toward revenue goals. 

 

Sales Overview

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Monitor sales performance by branch, customer, equipment, or salesperson. Access daily reports on pending sales and gross profit in one click and analyze metrics like units sold, sales price, and sales by OEM or equipment class.  

 

Service Overview

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Keep an eye on service efficiency and order accuracy from one central dashboard. Track realized labor rate, WIP days, and technician efficiency. TARGIT makes it easy to monitor daily clocking metrics and service trends over time.  

 

Learn More About Business Intelligence for Equipment Dealers

What sets a good BI platform apart from a great one? And what specific considerations should dealers take when shopping for a dedicated BI and reporting solution? 

Download our free BI buyer’s guide for a list of must-have features and capabilities. Plus, learn how to compare top BI solutions in terms of performance, security, user-friendliness, and more.  

 

Note: The blog post narration is automatically generated by AI, so there may be errors or mistakes in the spoken content.

Published August 13, 2025. Updated August 13, 2025

Written by

Dave Martz