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kirby-smith

Kirby-Smith minimizes issues and enhances results with TARGIT Decision Suite

about the company

Kirby-Smith Machinery, Inc., authorized Komatsu dealer, is a leading distributor of heavy construction equipment, industrial equipment, and cranes. Their mission is to be the premier full-service construction equipment dealer and rental company in the south and central United States. Headquartered in Oklahoma City, Kirby-Smith has served the construction, paving, industrial, aggregate, pipeline/oilfield services, and various other industries for over 30 years.

their challenges

  • Employees spend hours every day creating reports from Excel spreadsheets and disparate systems.
  • Managers had little oversight over various Kirby-Smith locations.
  • Employees lacked real-time insight into rentals, utilization, and repairs.



how we helped

  • TARGIT delivers real-time tracking of KPIs.
  • Daily rental in/out updates, month-over-month rental revenue trends by branch, rental age by equipment category, benchmarks for daily revenue targets by branch, top current and past customers, are all accessible in real-time.
  • Automatic reports notify employees if measures deviate from what is expected.
Kirby Smith relies on TARGIT

“With the ability to integrate automated alerts and user-specific view and edit permissions, we are able to manage our business without the need to be glued to a screen all day long.”

bryce puckett, general manger of rentals, kirby-smith

With many moving balls in the air, Kirby-Smith had historically spent hours each day running and analyzing reports and slicing and dicing Excel spreadsheets and still struggled to get a complete overview of the organization. Kirby-Smith knew the answer was in real-time dashboard analytics. This was the only way they’d be able to truly tap into real-time insight of where all aspects of their business stood at any point in time. 


With that in mind, they started looking for a business intelligence and analytics solution and found TARGIT Decision Suite, which was chosen for its strong offering of custom analytics solutions for the heavy equipment industry.


“After researching several options, TARGIT gave us the most flexibility and best end-user viewing experience,” says Bryce Puckett, General Manager of Rentals at Kirby-Smith. “With the ability to integrate automated alerts and user-specific view and edit permissions, we are able to manage our business without the need to be glued to a screen all day long.”

TARGIT Decision Suite implementation was fast, thorough, and designed to fit the unique needs of Kirby-Smith. “TARGIT’s implementation and support teams are extremely responsive and continue to make themselves available throughout and after the implementation process,” says Andrew Cason, Database Administrator and BI Project Manager at Kirby-Smith.

Tracking important KPIs


Kirby-Smith has fully implemented TARGIT Decision Suite in the Rentals department and is now able to measure the results and make faster and data-driven decisions. Key metrics such as rental revenue, utilization, and repair expenses are tracked all by model, make, year, category, branch, and more. Daily rental in/out updates, month-over-month rental revenue trends by branch, rental age by equipment category, benchmarks for daily revenue targets by branch, top current and past customers, are all accessible in real-time.
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